Today, decision-makers are increasingly focused on marketing enablement. This isn’t just a passing trend but a driving force for business growth, especially in challenging times. But for some, the concept may remain unclear—what exactly is marketing enablement, and how can it be executed effectively? Let’s explore this concept, including how Sales and Marketing Intelligence can …
In today’s fast-paced and digital world, it’s easy to overlook the power of traditional marketing methods. However, direct mail marketing is still a valuable and effective strategy that should not be ignored. Adding direct mail to your marketing campaigns can provide numerous benefits and help you reach a wider audience. From an upturn in brand …
When you want to search about a topic, Google comes to your mind first. And if you want to know how to do things, Youtube is everybody’s foremost preference. No wonder YouTube is the second largest search engine in the world and, we all know who the first is. Just like Google, Youtube is also …
If you are on the lookout for the best digital marketing services, you’re at the right place. Finding and choosing the right digital marketing agency can be intimidating, as one may be bewildered by a huge completion out there. Bearing this in mind, we have put together some useful tips that are sure to help …
In such a competitive market, digital marketing has become essential for all small and medium-sized companies that want to stay active, since they must be able to provide added value that allows them to obtain a competitive advantage, and this is only achieved through digital marketing strategies. A digital marketing strategy is a set of …
E-commerce professionals are increasingly turning to digital sampling marketing as a way to increase brand awareness, sales, and customer loyalty. This is because this type of campaign does something that almost no other can achieve: placing a physical item in the hands of a consumer. And it works. We’ll look in depth at what digital …
Marketers are always talking about the use of content marketing. This can probably be categorized as marketing 101 stuffs, but not all online marketers have put deep thoughts into it. The one obvious prerequisite to do content marketing is to build your top of funnel for marketing. You will have a funnel that spans across …
When you’re a marketer whose main responsibility is to get as many qualified leads as possible, and end goal is to have your customers bought your SaaS product or web application, then you need to know exactly where, when and how to use certain marketing tools. But right before heading into the tools, marketers would …
The mistake most small business owners and entrepreneurs make is thinking they can combine the task of running the business with maintaining their accounting books. It can even be suicidal for the continuity of your business if you mix business with personal finance. Of course, you cannot afford to hire a professional bookkeeper for your …
Inbound marketing has long been the new way of marketing when everyone started optimizing their online marketing budgets and available marketing opportunities. Integrate inbound marketing with content We understand that in inbound marketing, outbound marketing is still in the mix. For inbound marketing to work best, it has to be combined with some very creative …